10 Startup E-Commerce Mistakes and How To Avoid Them

Home/Business/Retail/10 Startup E-Commerce Mistakes and How To Avoid Them

10 Startup E-Commerce Mistakes and How To Avoid Them

Marketing plans are not right

If the base is not right, then the building never becomes. So, that marketing plan is a primary step to start an Ecommerce business. SEO, Social Media, PPC, Google add is an important source for the E-commerce market plan, and web owner should focus more on these sources rather than someone else’s.

No logo design

The company logo is a very importable thing at the time of the start-up eCommerce site.  The logo is the identity of the company, and It describes E-commerce service with only symbols. The logo is a trust mark symbol, and one must keep it focused while starting eCommerce start-up.

Absence of contact page

Think yourself if the visitor does not know that the company address then how can we provide trust symbols to online shoppers.So, the Contact page is very important for visitors dedicates things like contact details of the company, email address If there is any problem in buying the products, then he can bring his experience to us and office location. These are the smallest thing that can be kept in mind while starting an E-commerce site.

Not uses of right Social media channels

Use only the good source like Facebook, Twitter, Pinterest, Instagram, and LinkedIn. Facebook’s largest platform to promote any products and most users are on Facebook in social media.

SEO strategy is not right

The most important marketing strategies are Ecommerce Website SEO Services according to the google gudielines, and expertise is critical to the E-commerce team. It is crucial to knowledge has a research skill to create new strategies in SEO field and always keep updating blogs and articles with good SEO optimize content. An expert would regularly update the Meta tags, titles and descriptors of all the products or services and is such an institution where daily research shows how to bring your websites to the top, and that institution is Nexevo Technologies.

Disappearance of product review

Absence of product review function never make such a mistake because search engine has read the regularly updated content and product review is an excellent way to become attractive content

Availability of product images

We can tell about the product through attractive product images to online shoppers. If we do not have decent pictures of the product then how we can say the customer correctly whichever he want to buy.So, We have to take care about the sufficient images of the product.

Bad navigation

The role of navigation is very important to the visitors. Threats of bad navigation sales are far away, the search engine will not read the website, and Easy navigation is very important from the user’s perspective

Lack of analytic work focus

You are executing a market plan, but how do you know whether you are successful or unsuccessful. All these camping needs to be tracked. Otherwise, you are wasting time, and it is critical to focus on the analysis part through web analytics tools regularly.

Focus on website development Instead of marketing strategies

If you pay attention to marketing work rather than web development, then it will be good because conduction of research about market trending product and customer service support is critical rather than development work

By |June 11th, 2017|Retail|0 Comments

About the Author:

A long time digital entrepreneur, Steve has been in digital marketing since 2010 and over the past decade he has built & executed innovative online strategies for leading companies in car insurance, retail shopping, professional sports and the movie & television industry.

Leave A Comment