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How to Keep Track of Your Ideas and Develop Your Brand Identity

Like most people, you probably browse the internet and see things you like all the time. For most people, it will be new shoes or the latest iPhone. For example, if you are an affiliate marketer, you should be constantly paying attention to brand ideas and ad designs. If not, then you are missing out on a great opportunity to forecast trends. In this article, we’re going to be looking at how you can create a scrapbook for your ideas which you can add to. By doing so, you will be able to shape and fine-tune your style for the road ahead.

There isn’t an artist alive who doesn’t keep some form of book in which to write and draw their ideas down. Every time you get inspiration, you should be taking notes. Only by doing this will you be able to gradually develop your ideas into something greater. Remember that every idea forgotten is an opportunity wasted. As an affiliate, online marketer or a website owner, you should make sure you keep track of competitors’ campaigns and make notes and take pictures of parts of their campaigns which you like.

How To Create An Affiliate Scrapbook

Creating an affiliate scrapbook is really easy and it doesn’t need to cost you anything. The only tools you’ll need are Gyazo and Canva. Both of these have free service options and that’s really all you’re going to need for personal use.

Gyazo allows you to capture screenshots of any aspect of the page you wish. Once you have snapped the area you want to save, your image pops-up in a separate tab. Once you have the image, all you need to do is save it in a folder on your desktop.

The next step is to upload the image to Canva. Canva is an online system developed specifically to help companies define their image and they have a lot of tools which are simple to use but very effective. They allow you to create a book into which you can put all of your images and designs, which you can later manipulate by adding colour, shapes, images and texts to.

Inspiration

You can draw inspiration from anywhere you like, however, Pinterest is one of the best platforms, as it will automatically link you to images which are similar to the ones you are looking at. This can get your creative juices flowing and enable you to steadily make links between your ideas to aid consistency.

By carefully selecting things you like and arranging them in your scrapbook, you will be able to see what you think works and what doesn’t. Most importantly, however, you will have a clear path that you can look back on and see how much progress you have made. This is crucial for that all-important moral boost that you’ll need when things don’t seem to be going your way.

Being able to see how far you’ve come is what will spur you on to move on to the next step. Not only this, but it will also remind you of which tactics to use and which to avoid. Creating and keeping a scrapbook can be fairly time-consuming, especially if you get carried away. However, it will provide you with an invaluable tool which is unique to you and it can bring some much-needed respite from number crunching.

Quick tip: Try the global connect logo by Codester for your brand.

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